How To Follow up With a Prospective Client

 

questionAs a a freelance writer you’ll be receiving replies to your applications along with getting queries about your work from prospective clients. Sounds cool huh? Getting work queries without having to apply. Trust me, it doesn’t happen that often.

When it does happen though, chances are they’re not gonna get back to you after you reply. Try not to take it to heart though. It’s not you, it’s them.

Actually, it’s the other freelancer. The one who got the job.

Now do you do?

Do you mourn and move on? Yes, you mourn. You caught the client’s eye but couldn’t keep them interested. But no, you don’t move on. Not yet.

Send a Follow up Email

Wait 5 working days, and then send them a follow up email. Simply remind them they contacted you about the position, and you’d like to know if they’ve come to a decision. Finish by asking them to let you know what their decision was.

Sample Copy Of Follow-Up Email

This is a very simple email template that I use for my follow up emails. I simply modify them according to each client and situation.

Dear _______,
We exchanged emails on [Date] about a [writing/blogging/whatever] position for [company/website name].
Since I haven’t heard back from you after our initial contact I was wondering if you’re still interested in hiring me as your [insert position] or if you’ve decided to hire someone else.
Please let me know in either case.
Regards,
[Name]

[Email Signature]

That’s it. Now you can move on. If they reply, you’ve accomplished your goal. If they don’t, you’ve already made your peace.

But wait! Why is it so important to follow up? Because they’re going to need another freelancer some day and you’re going to apply again.

 

Samar is a freelance blogger, e-book writer and the voice behind this blog. She loves her kid, her work and helping freelance writers break free from low paying content mills .

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@ Marc - Very sweet! Especially if you're pitching to an editor of a magazine or a popular blog. They simply get too many emails.

Fantastic advice but it also covers another possibility. The person just hasn't had the time to respond to you and your message will therefore act as a friendly reminder Sweet huh? :) <abbr>Marc - WelshScribe’s last blog post..How to Destroy Your Chance of Getting a Link to Your Website</abbr>

Right there with you. You never know when you may need their business even if you don't want it right now. Besides, freelancing is all about networking. We can't last long if we burn our bridges.

This is quite good advice actually! I have used this in the past when I have been approached, and although I denied their first approach, I communicated effectively with them throughout the process. They came back to me with a new offer a few months later too, and I think more than my skill set, it was the overall communication process which kept the channel alive.

Trackbacks

  1. [...] Owais presents How To Deal With An AWOL (Prospective) Client posted at The Writing [...]

  2. [...] from a prospect often plays an important part in the reply you get. We’ve already covered what to do if you don’t get a response, now it’s time to find out how to write replies to work queries from prospects that will [...]

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About Samar
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Samar is a freelance blogger and ebook writer.

She's the voice behind this blog, the writer behind each post and the one responsible for all the awesomeness around here.

If you want to outsource your blogging or get an ebook written then she's your girl!

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